About Mac
Business Coach | Team Alignment Strategist | StoryBrand & Flight Plan Certified Guide
Business is About People First
I believe systems matter—but people matter more.
That’s why my coaching is team-first, not systems-first. I work with business owners who generate $500,000 or more in revenue, manage teams, and feel the pressure of doing everything themselves.
Using the Flight Plan and StoryBrand frameworks, I bring clarity to your business. But that’s just the start. I also help you align your team around their natural strengths using the Working Genius model—so you can build momentum without burnout.
Who I Work With
I specialize in coaching business owners who:
- Generate $500,000+ in annual revenue
- Lead a team of employees
- Feel stuck carrying the weight of the business
- Want a clear path for sustainable growth
- Care deeply about their team’s success
Why I Coach
"I know what it’s like to feel the pressure of being the one who has to solve every problem.
After decades in business, I realized that the real breakthrough came when I shifted my focus from systems to people. That shift transformed my team and my business. Now, I help other business owners experience that same clarity and freedom."
What I Believe
- Business should be life-giving—not draining
- The right team alignment unlocks growth
- Accountability creates freedom
- Everyone deserves to work in their Working Genius
- Coaching is most effective when it’s practical, relational, and purpose-driven
If you’re ready to align your team and grow with clarity, I’d love to talk.
→ Schedule a Free No-Sales Consultation Call
Contact Me
Interested in growing your dream business? I’m looking forward to hearing from you!